I am a creative SMM specialist skilled a wide a range of tools and techniques for managing social media. I can conduct research, launch advertising campaigns in Meta, write SEO-optimized copy, develop multi-month content plan, and create engaging posts for social media
"I believe that we advertising specialists should learn to find a balance between business, the ability to create a need for the client, and building a “friendship” with the advertising dashboard".
I identify business challenges in marketing and implement effective strategies to increase engagement, leads, and overall brand performance.
Managing Instagram and Facebook pages
I create visuals (Canva), write captions, plan and publish posts, run Stories, manage comments and Direct messages, support the community, and handle negative feedback. The pages look professional and build trust with the audience.
Creating a complete SMM strategy
I develop a structured strategic plan: define the target audience, shape positioning and tone of voice, create a content rubric system, build a content plan and content funnel. This ensures consistent, structured, and high-performing content for the company.
Analytics of social media performance and ad campaigns
I connect and use Google Analytics, Meta Business Suite, Ads Library, Google Trends, and native social media analytics. I prepare clear reports, track performance dynamics, and provide recommendations that help make data-driven decisions.
Setting up and managing Meta advertising (Facebook/Instagram Ads)
I set up effective advertising campaigns based on business goals: select the right objectives, segment target audiences, create and test creatives, track analytics, and optimize campaigns to increase conversions and reduce the cost per lead.
Key Responsibilities I Handle
I handle key marketing and social media responsibilities, ensuring brand growth, audience engagement, and measurable results across strategy, content, advertising, analytics, and community management.
Managing social media pages
create and publish content, run Stories, and engage with followers to maintain audience activity and engagement.
Developing a content plan
plan posts, content categories, and the content funnel for systematic and effective brand promotion.
Market and competitor analysis
research trends, competitors, and target audience to adapt strategy and improve campaign effectiveness.
Setting up Meta advertising (Facebook/Instagram Ads)
create and optimize ad campaigns to increase conversions and reduce lead costs.
Creating landing pages and websites using builders
develop one-page websites and landing pages on platforms such as One Page, Wix, and other builders.
Copywriting and writing texts for social media and ads
produce compelling texts that sell and capture audience attention.
Monitoring analytics and reporting
track the performance of content and ads, prepare reports, and provide recommendations to improve results.
Moderating comments and community management
respond to messages and comments, handle negative feedback, and build a positive brand image.
Contact form
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